Friday, May 2, 2008

Critiquing Bobby Fresh's Summer 08 apparel Line

Do you know of Bobby Fresh . . . If no, what rock have you been hiding under? Bobby is a cornerstone in the streewear meets sneakers t-shirt movement. After gracing us with the amazing shirts Aqua8Man and Spizike Championship Bobby revamps for a new season

Ill start this off with a statement: I've found my new favorite Streetwear/sneakers tee for Summer '08 . . .

Side note: Ira is Compound getting this instalement of Bobby Fresh, or do I have to order it off KarmaLoop?

Lets start from worst going to best:
Infamous T
This ones is pretty much trash. What do you get when you combine a timberwolves logo with text "the Infamous Bobby fresh" add to that a multicolor graphic that takes way to long and too much money to screen and a dash of "cease and desist" from the nba . . . you get a horrible shirt.

Lack of creativity: 9
Gaudiness: 4

Cost effectiveness: 3

Reappropriation: 2

Overall streetwear scale grade: 5/10


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Addicted to Fresh

Not bad, a good reference to a popular Jay-Z song and great reappropriation to match the Name sake Bobby Fresh. He also get points for timing . . . sometimes you just get lucky and release a Jay-Z tee when Jay-Z's popularity is at an all time high due to his formation of the Ghetto Rat Pack With Lebron . . . But really they need a white guy to play the sammy davis junior role. I also like the "Good Life" Kanye video Text on the Jay-Z glasses I can see a Roc connection.

Lack of creativity: 5
Gaudiness: 7

Cost effectiveness: 7

Reappropriation: 10

Overall streetwear scale grade: 7/10
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Bo-bby Knows T
This might be one of his best to date. It's a great re-use of a old nike shoe/sports star from the 80's. While it lacks in gaudiness, overall it hit all the rest of the scale very well . . . for a shirt perfect to wear while you are campin out at your local niketown. I would have appreciated it if it had two things that bobby knows on the back like baseball & football . . . that would have made it more relevant but your head was in the right place here!

Lack of creativity: 9
Gaudiness: 6

Cost effectiveness: 7

Reappropriation: 9

Overall streetwear scale grade: 7.75/10

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Tits and Bobby Fresh Colab



Bobby Fresh you have just earned your streetwear Green Belt ( the one after white) as your Collab Cherry has just been popped! Why am I not surprised there is a "brand" called TITS? This is by far the Blue Ribbon Piece of the Summer Collection. Naked Chick + Bad Screenprinted Shoes (look to be dunks?) + Horrible "star wars font" Tag Line on Back = The Best streetwear shirt this season!

Lack of creativity: 10
Gaudiness: 10

Cost effectiveness: 10

Reappropriation: 8

Overall streetwear scale grade: 9.5/10



Congrats . . . maybe next season you can get a perfect 10 by doing a collab with Jack in the Box and just picturing a chicks snatch spread eagle with the tag Fresh Kicks Fresh Box. That one works a little better with the whole shoe box / shoe "box" thing . . .


_Cam

2 comments:

Anonymous said...

Bobby Fresh is 1 of the whackest lines around. I wouldnt even call it street wear, I would call it urban wear. The owner is a poser. Screen printing is terrible.

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